Enterprise 2.0 Boston 2010 ~ Management 2.0 developing social capital

Wednesday 2 June 2010

Enterprise 2.0 Boston 2010

Later this month, I’ll be attending the Enterprise 2.0 conference in Boston. This is ‘the leading conference and expo for organizations using collaborative technologies to accelerate information flow and drive revenue’.

The conference defines Enterprise 2.0 as:

“The term for the technologies and business practices that liberate the workforce from the constraints of legacy communication and productivity tools like email. It provides business managers with access to the right information at the right time through a web of inter-connected applications, services and devices. Enterprise 2.0 makes accessible the collective intelligence of many, translating to a huge competitive advantage in the form of increased innovation, productivity and agility.”

And suggests the following differences between most organisations today and those in the 2.0 world:

Enterprise 1.0	Enterprise 2.0
Hierarchy Friction Bureaucracy Inflexibility IT-driven technology / Lack of user control Top down Centralized Teams are in one building / one time zone Silos and boundaries Need to know Information systems are structured and dictated Taxonomies Overly complex Closed/ proprietary standards Scheduled Long time-to-market cycles	Flat Organization Ease of Organization Flow Agility Flexibility User-driven technology Bottom up Distributed Teams are global Fuzzy boundaries, open borders Transparency Information systems are emergent Folksonomies Simple Open On Demand Short time-to-market cycle

Regular readers of this blog will already know some of my concerns about Enterprise 2.0, but I still think it is this area that is currently leading the way towards Social Advantage.

See for example: